Interview: MotorMobile Network On Checker
by Yu Vorobyova
It’s evident that every affiliate network uses various tools to make sure the offers are what they’ve got to be — performing, active, and hopefully direct.
MotorMobile is a digital performance marketing network from Las Vegas, USA. Bringing prominent results to its clients, they’ve already gained trust from both advertisers and publishers all over the world. MotorMobile focuses on app installs, mobile subscriptions, and lead generation.
I assume you’ve been testing your offers since the day 1 and I know that now you use Checker for this purpose. What had been the process before that?
Oh well, we’ve used various tools from some really creative ones to manual ones that are similar to Checker. While everyone knows about the latter, I don’t think I am going to share a thing about the former. That was too creative at times 🙂 Regardless, we had little to no choice. We have many trustworthy long-term partners, but in this business, you can’t limit yourselves to those. No one wants to miss out.
Adding a new player to our “game” is always a risk, and the only way to minimize it is to be thorough with our checks.
Why Checker though? You’ve said it yourself there’s plenty of fish in the sea.
Well, we did meet at IMS this year, and the team was convincing enough. I guess, in our industry as it is in many others, personal contact means a lot.
What persuaded you?
We’ve been looking for a more automated way to scan the links for some time, and it just was the right moment to find out about API integration. As soon as we tried it, there’s just no way we’re going back to manual.
Have you been able to try the latest of our updates? Blacklist, express check?
We didn’t have a reason to use the express check yet, as we continuously run most of our offers through Checker. We were, however, very curious about the blacklist. There had been no problems with the partners, so we decided to test this new feature with our domain. You know, new players sometimes try cheating…
So we added our domain to the blacklist. Can you imagine the laugh we had when we caught 3! new advertisers on selling us our own offers? The audacity! Of course, that was the end of our partnership, because even when confronted with evidence 2 of them kept claiming it was a mistake.
That is, indeed, an unconventional way to use the blacklist, but we’re glad it helped.
It did and I’m sure there’s more to come.
What is your overall opinion on Checker?
So far it was a great experience. It checks thousands of our offers a day, and so long, there is no reason to complain. With the numbers of new publishers and advertisers that appear every day, I can’t see how anyone can run a business with decent or higher income if they don’t employ every possible verification method.
Would you mind sharing some of your plans for the nearest future? What lies ahead for MotorMobile?
Sure! Much of our efforts are directed into research, as we strive to reach the best mobile traffic and direct advertisers, app developers. MotorMobile aims to stay ahead, constantly improving our management skills as well as getting our hands on the latest tech developments, such as Checker. After 1.5 years of consistent growth and enhanced results, we’re steadily moving to the top of our niche. I’m not going to specify, but both CPA and CPM departments are soon to get our most close attention. Let’s see where it gets us!
Orangear team wishes you the best of luck and we hope you will reach your goals soon enough.
Thank you and the same goes for Orangear, of course.