How to add publishers

How To's
  1. Go to Publishers. Create a Publisher
  2. Specify all the necessary details
  3. Be attentive while setting email. It is used for notifications and for logging into the platform.
  4. Sometimes there is no Zipcode or other parts of an address and we know that users can add false data here. You must know that such fields as: Address, City, State, Country, and Zipcode are shown in publishers’ invoices.
  5. Set Active status. Otherwise, a new publisher won’t have an access.
  6. Autoapprove feature. If there is set Enabled, it approves all offers which are requested by publisher except sensitive. If Disabled, the publisher has to wait for your approval upon every offer.
  7. Set payment terms. They affect the frequency of invoices generation.
  8. Enter a password twice. We recommend to use strong passwords that consist of 8 characters minimum and contain letters, digits, and special symbols.

Optional Fields:

  1. Is own publisher. Set Yes for direct publishers and No for networks and resellers.
  2. Affiliate Source. Set type of traffic here, if necessary.
  3. Skip affiliate. Use only if you need to skip any of the publisher’s sources.
  4. Anti fraud. Set Yes if you want to check all conversions sent by the publisher with anti fraud.
  5. Bad Traf. Set Yes if a publisher has a dubious traffic source.
  6. Block backtraffic. Specifically for publishers who usually run superlink, but temporarily want to stop redirects for some reason.
  7. IP Whitelist. Set a list of IPs that a publisher uses to enter the platform.
  8. Postback URL. Set a main postback, which is usually provided by a publisher. Leave this field empty, if a publisher doesn’t have his tracking system.

Macros that can be used in postback URL.

{offer_id} Numeric ID of the offer which fires a conversion 111
{offer_name} Name of the offer which fires a conversion Game of war
{click_id} Unique 32-character click ID b965e8b7e6fd5dbff3334675899af5cb
{ip} IP address of the server performing postback request 111.222.333.444
{session_ip} IP address of the user’s device which performs a conversion 111.222.333.444
{country} 2-letter (ISO 3166-1 alpha-2) country code of the client device which performs a conversion US
{payout} Conversion payout 0.75
{currency} Payout currency USD
{aff_sub} A macros for the Publisher’s source of traffic 128-character length string value



Custom values that can be passed to offer’s tracking URL and returned to postback URL 128-character length string value
{device_brand} User’s device manufacturer name Google
{device_model} User’s device model Nexus 5
{device_os} User’s device operating system Android
{device_os_version} User’s operating system version 5.1
{device_id} User’s device ID Any string value
{platform} User’s device platform Android
{datetime} User’s click time. Timezone used: PDT (Pacific Daylight Time), UTC/GMT -7 hours. Date format: Y-m-d H:i:s 2015-07-14 09:02:08
{android_id} Android ID. Passed back only if publisher sends this value in tracking link. 62c7c7042511c086
{idfa} IDFA. Passed back only if publisher sends this value in tracking link. AEBE52E7-03EE-455A-B3C4-E57283966239
{advertiser_id} ID of advertiser 1234
{aff_id}, {pub_id} User ID within the Platform. 4557


Such parameters as: device_id, android_id, idfa, aff_sub, aff_sub2, aff_sub3, aff_sub4 should be provided by publishers.

  1. Superlink postback URL. Set a postback for superlink conversions, which is usually provided by a publisher. Leave empty, if a publisher doesn’t have his tracking system or doesn’t support the second postback.
  2. Event postback URL. Allows firing a conversion for an event. It’s better to add as much event postbacks, as many additional goals you have on the specific offer.
  3. Offer postback URL. Set the general postback URL, if the publisher has any racking system.
  4. Pay percent. If you leave this field empty, a publisher will get the default pay percent specified in your system settings.
  5. Offer request limit. A number of times to request offers. Set 0 to allow unlimited requests.
  6. Offer request left (for today). Use if you need to set a different number of attempts for today. If offer request limit is 300 and daily is 30, the system will allow 30 attempts during 10 days and then block a publisher.
  7. Notes. Specific data about a publisher: it is visible only to managers.
  8. Invoice notes. Specific data is added to all publisher’s invoices (for example – “App promotion”). Don’t set a specific month here.

Some settings outside of the profile will be applied to all publishers. This is:

  1. Minimum amount to generate publisher`s invoices

This value is specified in Settings->System.


To get an API Key click Copy token of an existing publisher and paste it into any suitable text field. It should look like: 2138a29a-bf8e-11e8-9689-903v0ededfcf